Shop Landing Page

I was tasked with redesigning all elements of the homepage, including the header, banners, and at least one carousel. I approached the project with a strong focus on Conversion Rate Optimization (CRO) principles. My primary goal was to create a layout that enhances visual hierarchy and usability, while strategically guiding users toward meaningful interactions. The redesigned structure emphasizes clarity, accessibility, and persuasive design elements to improve user engagement and drive conversion-focused actions.